Frustrated With Shitty Coffee, How An Entrepreneur Decided To Stir Things Up

Posted by Arman Sood in #MyStartupStory, Entrepreneurship
July 21, 2017
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India is one of the largest consumers of coffee in the world, yet 90% of our coffee is exported! Rooted in the spirit of Make in India, our vision at Sleepy Owl Coffee is to produce a convenient and easy-to-consume beverage, using the best coffee sourced directly from Indian farmers.

Backed by the belief that simplicity is the greatest form of sophistication, we wished to inculcate love for home-grown coffee among Indian consumers. And with that, our startup journey began. It’s been a rocky road, but our belief that the way India drinks coffee needs changing is being validated by our consumers every day!

Here’s why we do what we do:

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