The reach of digitalization just keeps on expanding, with the e-commerce market only growing bigger in recent years as evident by the rise of electronic transactions. However, its peak is still yet to come. The industry is expected to reach $4 trillion by 2020, and a lot of organizations are taking notice.
The sudden boom of the e-commerce market has made it very ripe for disruption. With many new organizations and businesses emerging in the field, it’s hard to see which of them has enough ground and innovation to completely revolutionize the industry.
Nevertheless, despite the competition, one social startup named Exponential, Inc. (XPO2) is standing out, and it has a lot of goals ahead of it.
Take a look at this rather emotional XPO2 Promo Video Trailer on YouTube:
Founded by French-American entrepreneur Dom Einhorn, XPO2 has positioned itself into upending the said industry. XPO2 is a for-profit, cause-related technology marketing company that creates concepts and effective fundraising strategies for vetted, small- to mid-sized non-governmental organizations (NGOs), charities, and associations across the globe.
XPO2 has not only created a platform that could effectively raise funds through direct dollar contributions. The company has also built a proprietary cashless distribution module that allows people to support their chosen causes while shopping through the e-commerce websites of XPO2’s participating merchants.
Through its platform, XPO2 has single-handedly created a simple yet foolproof way to help retailers, consumers, and various non-profits. This is the main reason why the firm has a high chance of succeeding in the e-commerce industry.
The crowdfunding industry’s revolutionary platform
XPO2 has firmly established its name in the fundraising community as well. The company carefully selects deserving NGOs and non-profits and gives them the chance to raise funds substantially by capitalizing on the global e-commerce revolution. So far, it has provided space for high-impact NGOs such as the Morani Preserve in Kenya and the Bully Rehab Awareness Gym in the United States.
It has been a great year for XPO2 but it is far from done. The company has set a goal for itself as it hopes to support over 10,000 NGOs in the coming years.
The e-commerce industry is continuously evolving, and companies looking to make a solid mark need to introduce truly innovative ideas. XPO2 is not yet at the top of the future $4 trillion industry, but as it continues to build stronger connections with its clients and countless other brands, the company’s bid to fully revolutionize e-commerce will come into fruition soon enough.