A big difference between us and the previous generation is the existence of social media. Our parents did not have Facebook or Instagram to post pictures and share personal information. Millennials spend at least 27 hours every week on social media. The existence of social media has also changed lives of celebrities in India.
Actors have had stardom in previous decades but they were a mystery for common people. Today, they are relatable. Today, we see them through pictures, thanks to the paparazzi. They also post pictures on social media themselves. Paparazzi has been doing a commendable job clicking celebrities in and out, their favorite being a little kid Taimur Ali Khan!
But this connect has influenced our lives in more than one way. According to McKinsey, social media is highly responsible for referrals brands get, hence boosting their sales. Millennials have also started following their favorite celebrity’s lifestyles. But is it worthwhile? It is good to look good but everyone’s priorities may be different. Celebrities spend a lot of money on their appearance. It is an important part of their work to look a certain way.
Due to this influence, fitness has also become something more than simply a healthy lifestyle. Millennials believe starving is fine, if it can give flat abs. At times obesity can be a medical condition but now body shaming does not spare you even if you have PCOD. You have to be perfect. All this and what not!
Paparazzi has helped us build connect with celebrities and their luxurious lifestyle. It is upto us to use this connect in a healthy way. Instead of aping every move, we can get inspired by them and try and be successful like some of them are.