By Shruti Sonal:
Social media and its evils are often highlighted by many (especially parents). Be it sleep deprivation, the “selfie mania” taking lives or the trend of abusive trolls not allowing open debates. Along with these, proponents of the “Clash of Civilisations” theory often argue that the globalisation of the world, through improvement in communication and technology would lead to conflicts over identity as people became more aware of the differences.
However, social media has time and again rebuked this assumption. While last year instances like #IndiaWithPakistan and #Illridewithyou provided hope, this year, trends in India as well as the world, broke taboos and provided support during crisis and bred hope for an inclusive world.
#JeSuisCharlie
The hashtag that emerged in the aftermath of the attack on the offices of Charlie Hebdo, a satirical French magazine, quickly went on to become one of the most popular tags in Twitter’s history. It was used both to show solidarity with the victims of the attack as well as defend freedom of speech and expression. It fuelled a debate revolving around the “right to offend” and also used during protests in Paris to defy Islamic extremism.
No idea is above scrutiny, no people are beneath dignity #JeSuisCharlie pic.twitter.com/7dmmMKf18V
— maajid nawaz (@MaajidNawaz) January 10, 2015
New tatoo #JeSuisParis #JeSuisCharlie #hommage #nepasoublier pic.twitter.com/q5rRzGDcGU — Alexandrine Saraiva (@tudoporustedes) December 7, 2015
[Moment 1] #PrayForParis & #JeSuisCharlie : le monde exprime sa solidarité pour Paris ?? https://t.co/Aja6hlqWTa
— Twitter France (@TwitterFrance) December 7, 2015
#LoveWins
On June 26th, a SCOTUS decision that legalised same-sex marriage was celebrated throughout America and social media. While Facebook provided for rainbow filter DPs, Twitter attached the rainbow heart emoji with the tag #LoveWins. Tweeted by President Obama too, the tag was tweeted over 6.2 million times within 6 hours of the decision. Many used it to share personal stories of coming out while activists in other countries urged their leaders to follow in the footsteps.
Today is a big step in our march toward equality. Gay and lesbian couples now have the right to marry, just like anyone else. #LoveWins — President Obama (@POTUS) June 26, 2015
This is the year we stood up to make marriage a right for all: https://t.co/XKQLKxoq7m #lovewins pic.twitter.com/SYnCbx9lox
— Cory Booker (@CoryBooker) December 17, 2015
One day this won’t be called a “gay family” it will just be called a family #LoveWins #modernfamily #EqualityForAll pic.twitter.com/7jtyvdOqED — Gay-Friendly-DC (@IHateHomophobia) December 12, 2015
#LoveWins ? pic.twitter.com/QHDneUlh8G
— Ismael Álvarez (@ismaelalvarez) December 8, 2015
#BlackLivesMatter
Although the tag first emerged in the summer of 2013, it gained momentum in April after the death of a young black American Freddie Grey who died in police custody. With over 9 million tweets during the year, the tag became a rallying cry against institutionalisation of racial discrimination in America. It provided a unified platform for communities discussing events around Ferguson, Charleston shooting and Baltimore riots. The tag was widely used on banners and as graffiti during protests.
President Obama on #BlackLivesMatter. pic.twitter.com/WDcCF4fE6W — Feminist Culture (@feministculture) December 15, 2015
1/4 This is what institutional racism in the U.S. looks like #BlackLivesMatter #StayMadAbby pic.twitter.com/ekISTQ4tE7
— ACLU of Texas (@ACLUTx) December 11, 2015
#DanielHoltzclaw @CNN the media bias is real but I thought I would make this anyway ? #BlackLivesMatter pic.twitter.com/qPeFtavNIh — CandiRain (@candirainprod) December 11, 2015
#BlackLivesMatter research paper, it doesn’t cover everything that has gone into this movement, but it’s a start. pic.twitter.com/AcZI8vvbfp
— luna (@deIetrius) December 11, 2015
#SaluteSelfie
The innovative attempt was promoted by Reliance Group to show gratitude for the Armed Forces on the occasion of India’s independence day. It recorded over 100,000 tweets. Several prominent celebrities like cricketer M.S Dhoni and Amitabh Bachchan joined the public to use the platform to remember those martyred during the freedom struggle and those who continue to risk their lives in order to protect ours.
A respectfull #saluteselfie to all my heros for their selfless services and sacrifices. #JaiHind pic.twitter.com/JyCvH3doD1 — Praveen Dharma (@praveendharma) August 17, 2015
#saluteselfie pic.twitter.com/14iqFoECNL
— Mahendra Singh Dhoni (@msdhoni) August 13, 2015
#RefugeesWelcome
As thousands of refugees from the middle east, Africa and Afghanistan sought asylum in Europe, human rights leaders and citizens urged leaders to open their borders and welcome them. Images of drowned toddler Aylan Kurdi shook the conscience of people around the globe, and a call for a unified and compassionate response to the crisis grew in momentum on social media.
Slamming the door in the face of refugees would betray our deepest values. That’s not who we are. And it’s not what we’re going to do. — President Obama (@POTUS) November 18, 2015
Remember the picture of the Syrian refugees on top? The family made it to Canada <3 #refugeeswelcome #thankyoujustin pic.twitter.com/FSBXMP28Pz
— ﮧﺑـَـــــﮧ (@_Blossomly) December 17, 2015
We will not let fear win. We stand with all those fleeing war & violence. #RefugeesWelcome https://t.co/OdHxm3U1yy pic.twitter.com/ZNeEjlv5JQ — AmnestyInternational (@amnesty) December 16, 2015
From a Palestinian Refugee Camp to Esquire Man of the Year, Khazaal dedicates award to Aylan Kurdi https://t.co/UUuMbe5xhj #refugeeswelcome
— Lana (@thatgirlref) December 11, 2015
#SelfieWithDaughter
The tag started trending worldwide on June 28th after PM Modi asked people to post their photos during his radio address Mann ki Baat. The idea emerged during a contest started by the sarpanch of a village in Haryana – the state with the worst record of sex ratio in the country. Twitterati, including politicians, actors and common citizens flooded the site with selfies. The step however, had its critics as well, who debated its role in providing any meaningful contribution to the issue of girl rights and termed it a photo op.
#SelfieWithDaughter With my princess. …. @narendramodi @PMOIndia pic.twitter.com/gg1KdeBxtj — Deepshikha (@Deepshikha_1) June 28, 2015
Here’s my #SelfieWithDaughter Krishna #betibachaobetipadhao pic.twitter.com/kpMhBWLzaX
— Jackie Shroff (@bindasbhidu) June 29, 2015
सर इनकी सेल्फी कोई ट्वीट नहीं करेगा .. #SelfieWithDaughter @narendramodi pic.twitter.com/inwyhmZH5i — सरकार (@__Puneet) June 28, 2015
#BanTheBan
A series of proposals of bans on porn, beef, the AIB roast, ‘Fifty Shades of Grey’ and more recently the liquor ban in Bihar led to an outpour of sentiments on social media. While issues of freedom of speech and right to eat and watch what one likes in a democracy were debated, users also listed the demands to ban a number of things, including screaming journalists.
We as a country need solutions to our problems and not go about banning things! What will happen to employment / manufacturing? #BanTheBan
— SUHEL SETH (@suhelseth) December 16, 2015
Left, right, centre…. What’s happening all across. Seriously r we going to be told what to eat n drink #bantheban https://t.co/GTZtMmNdXu — Rajat Mehta (@rajat101) November 26, 2015
BJP MLA says tht he finds it obscene whn ppl wrk out in shorts on Marine Drive. Wil d BJP ban us frm wearing shorts or wrking out?#BanTheBan
— Rahul Hirani (@rahulhirani) October 29, 2015
Sad that #GhulamAli is not being allowed in Mumbai, I invite him to come to Delhi and do the concert. Music has no boundaries. #BanTheBan — Kapil Mishra (@KapilMishraAAP) October 8, 2015
#ChennaiFloods
It emerged as the top twitter trend of the year in India. During the crisis (1st-4th December) the tag was used to unite users in providing aid. It was useful in providing ground reports, disseminating critical information and coordinating local relief efforts. Tweeted over 1.4 million times, it was a unique example of crowdsourced assistance to natural disasters. Many celebrities from the southern film industry and Bollywood joined in to appeal for relief.
Important Announcement. #ChennaiMicro Next course of action. @RJ_Balaji pic.twitter.com/RA51t4fijS
— Siddharth (@Actor_Siddharth) December 9, 2015
Urgent. Women’s undergarments are bring requested in all areas. Sanitary napkins are in good supply. Please donate undergarments in bulk. — Siddharth (@Actor_Siddharth) December 6, 2015
In five days, we have given Passports to 851 applicants who lost/damaged their Passports in #ChennaiFloods free of charge.
— Sushma Swaraj (@SushmaSwaraj) December 12, 2015
Five rare moments from #ChennaiFloods that will bring a smile on your face https://t.co/A2zv3LlMM2 pic.twitter.com/M6pKKCkzZc — TheNewsMinute (@thenewsminute) December 12, 2015
Need as much help as we can get!Every little bit counts!Let’s help chennai get back on its feet!! #manamadraskosam https://t.co/wmvlpXosvi
— Rana Daggubati (@RanaDaggubati) December 9, 2015
#PrayForParis
In the aftermath of the recent terror attacks on Paris that took over 120 lives, the tag was used to channel prayers for the deceased and also put up a unified response against terror. Along with the tag #PorteOuverte, it was designed to help people in the city looking for shelter and also appealed to retain the fervour and ‘joi de vivre’ that the city represents. However the tag also came under criticism for “selective outrage” and parallel tags including #PrayForSyria, #PrayForLebanon and #PrayForPeace came up.
I’m Muslim I stand against any attack to any human being no matter of their religion or colour this is what Islam taught me #ParisAttacks — MAHI♛ (@Maheen_26) November 14, 2015
If you #PrayForParis, you should also #PrayForSyria where a lot of innocents are dying ? pic.twitter.com/yW5wTtkQev
— ️ (@allthloveniall) November 16, 2015
Our #Prayer Is For #Peace. #PrayForParis #Paris #Peace https://t.co/5dEJSCBx1w pic.twitter.com/IJ8frvZHYL — ABIDE Press (@ABIDEPress) November 18, 2015
After Attacks, Parisians Use #Porteouverte to Offer Shelter https://t.co/OrdYM3sceZ pic.twitter.com/d14uMoaOHx
— Kel (@DaltonRoad) November 21, 2015
Last night, these 5 strangers came to my place. We are now best friends for life. #opendoors #safe #AOHelp pic.twitter.com/3lY9EoXDu1 — Anne-Sophie Frenove (@afrenove) November 14, 2015
#HappyToBleed
This tag started by an open letter published on Youth Ki Awaaz, led to a campaign on social media against menstrual taboos. Although the letter addressed the chief of the Sabarimala temple over talk of a “machine” to scan if it is the ‘right time’ for a woman to enter the temple, it enlarged into a wider campaign. Women and even men put up pictures holding up placards/sanitary napkins with the message “Happy Yo Bleed” written on it. It was covered widely on news channels, leading to debates about the position of women and notions of purity as prescribed by various religions.
Indian women speak out on menstrual taboos & say they’re #happytobleed https://t.co/r8vSc4UD2S via @NPRgoatsandsoda
— UN Women (@UN_Women) December 16, 2015
#HappyToBleed because menstrual taboos are another form of discrimination against women rooted in patriarchy: https://t.co/JO9OtY2ARs — Breakthrough India (@INBreakthrough) December 15, 2015
“We bleed. Accept it and deal with it.. We want to be considered as humans.” https://t.co/84hzIVfms5 #MenstruationMatters #HappytoBleed
— Women Deliver (@WomenDeliver) December 14, 2015
Workplaces and schools need to more adjusting during the days women menstruarate #HappyToBleed — Deepika Bhatt (@deepikabhatt23) December 15, 2015
As a man, why I proudly support the #HappyToBleed campaign: https://t.co/Zzg6vhP8yM pic.twitter.com/QoWu3Hmps6
— Youth Ki Awaaz (@YouthKiAwaaz) November 26, 2015